Hi, I'm Ambika, a communication designer who turns curious ideas into work people remember.

Identities that hold up wherever they land: logo, type, colour, and the guideline book that keeps them honest. See Scan Machineries and Abhav Malhotra.

Signs and environmental graphics that get people where they're going without having to ask anyone. See Lifespring 360.

From interviews and messy shelves to a working prototype, and from an everyday object to a game people play. See Shelf Life and Staple Stack.

Books, zines and printed pieces, with type and pacing that make reading a pleasure. See Rainbow Ride.